WindowBASE and Tommy Trinder release new trends report

WindowBASE
Mike Rigby, managing director of WindowBASE, and Chris Brunsdon, CEO of Tommy Trinder

WindowBASE and Tommy Trinder have joint-published an analysis of the glazing industry, using data from the last 20 years together with insights from monthly retail quotations by 550 installers.

The Window & Doors Market Trends report looks at how the numbers of fabricators and installers have changed over the past 20 years, which products are more popular, and what materials and colours are more in demand.

Mike Rigby, managing director of WindowBASE, said: “We’ve analysed market share and value, and compared results nationally and by region. This data, and the changes recorded from over 30 years of trading – provided the basis of the report.”

The report includes analysis from more than 80,000 items quoted monthly on Tommy Trinder software.

Chris Brunsdon, CEO of Tommy Trinder, added: “Installers are juggling a vast array of material, colours, and options in order to shore up conversion rates and keep growth on track. 85% of installers now sell aluminium products, now, up from 78% a year ago, with ‘steel look’ profile a growing trend. Bifolds are ahead of sliders, but the latter are closing the gap. Meanwhile, 24% of all PVC-U window sales are flush casements, and 81% of these are foiled – although colour choices are fairly conservative, with Anthracite, Agate Grey and White Grain the most popular options.”

Nick Dutton, CEO of Brisant Secure, stated: “This is a really interesting report with masses of really interesting information.”

Roger Hartshorn, CEO of Garnalex, said: “Amidst the fog of PR hype and competing opinions, it’s not been easy to see where the market is going. So, the publication of this report is to be welcomed. It establishes the facts and trends very clearly. The trend is strongly towards aluminium, accelerated by new competition, which has forced more product development in the last two years than in the previous 20.”

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