Sash window specialists Victorian Sliders has invested in a new website < which is designed to clearly communicate the benefits of the company’s EcoSlide window. The business hopes that the new site will be a one stop shop for new clients, queries and product information. “The new website has been a real labour of love for us,” said Geoff Bishop, Victorian Sliders' marketing manager. “We’ve put in a huge amount of work to ensure it offers visitors the best experience possible. “Now, customers can get everything they need all in one place: they can apply for a trade account, download quote forms, request brochures and other marketing materials, access a wealth of information about EcoSlide, and gain more insight into our manufacturing process than ever before. Since the pandemic, people are more ‘online’ than ever, and our industry is no exception. We hope our valued trade customers around the UK like the site and find it easy to use, and we’ll be continuing to update it regularly in the months ahead.” The company has also focused on revamping its physical marketing material by updating its EcoSlide brochure, including an interactive digital version, as Geoff explained: “In 2021, having a digital presence is more important than ever, which is why our digital brochure can be viewed and shared online. But that doesn’t mean companies should neglect more traditional forms of marketing. “I believe that there will always be a demand for printed brochures that can inspire end users and encourage them to invest in your products. That’s why Victorian Sliders is committed to providing them.” To access the updated brochure, visit victoriansliders.co.uk.