Tradelink Window Solutions has announced ambitious growth plans after reflecting on its three decades of success. The business, established when the Queen was celebrating her Ruby Jubilee and Barcelona hosted the 25th Olympic Games, supplies trade installers with PVC-U, aluminium and composite frames, as well as conservatory roofs and technologies.
“We are seeking to strengthen support for our customers,” said Stuart Judge, the business’ managing director. “We’re genuinely hopeful that we won’t have to pass on any further price increases during the rest of this year.”
From 1992, the business’s early expansion was in Cambridgeshire, with sites in Chatteris and then March, where its head office and six factories are located. Acquisitions since then have included MPM Windows in Mildenhall, and Lee Aluminium during 2010. Four years on saw Tradelink open the first of its Window Centers.
Stuart explained: “Tradelink has traded very strongly throughout the pandemic, reflecting the activity in the housing market generally, which has largely been due to home working and a desire for more space. I think it is significant that we are now seeing wholesale price rises for materials starting to level off.
“I have just appointed a new divisional head for our aluminium and ‘Living Space’ business, to work with installers who specialise in the conservatory and orangery market. We are planning to more than double our number of Window Centers, from the five at the moment, over the next two years. This is going to be achieved through a combination of organic growth and acquiring new sites across the country.”
The business’ Window Centers offer support for smaller trade installers on a regional basis, ensuring access to technical expertise and showroom facilities. New products are also planned for the third quarter of this year, including enhanced versions of the R2 and R7 products, and new composite systems to meet and exceed the building regulation requirements.
Stuart said: “Tradelink has always had a reputation for high quality and reliable service. These are strengths we believe we can build on for the future. Improved technology and the unique finishes we can offer are of real benefit to customers.”
For more information, visit tradelinkdirect.com.
