Veka UK Group has reported an ‘incredibly busy and successful’ FIT Show. The PVC-U systems supplier not only unveiled a brand new product at the show, but also claimed a FIT Award, welcomed two Kitemark presentations from the BSI, announced Independent Network’s official partnership with Which? Trusted Traders, celebrated a major birthday, and received ‘overwhelmingly positive’ feedback on the products displayed.
Veka UK Group chose the 2019 FIT Show to launch its new ultramatt surface technology, Spectral.
Marketing director, Dawn Stockell, explained: “Almost ‘velvet’ to the touch, Spectral is an innovative ultramatt material set to revolutionise the industry. It has unrivalled performance (and style) benefits unmatched by any other matt surface on the market.
“The FIT show also gave us the opportunity to introduce our next generation vertical slider to the wider industry.
“Visitors to J55 saw the complete collection of FlushSash systems from both Veka and Halo in a range of different configurations, including a clever and cost-effective mock VS, as well as a new perspective on the PAS 24 (and Secured by Design-ready) Imagine patio door and Imagine bi-fold door complete with switchable glass.
“During the course of the event, we were awarded a FIT Award for ‘Most Effective use of Social Media and Digital Marketing’ and we enjoyed two separate BSI presentations which added further Kitemarks to our ‘collection’, this time for the Imagine patio door and the new Imagine vertical slider.
“2019 had the added bonus of being the global Group’s 50th birthday, so there was a great atmosphere and we hosted a celebratory beer and bratwurst event on the Tuesday evening.”
