A recent survey claims that ‘Donald Trump’s surprise election and the UK voting to leave the EU has not yet completely dampened the general public’s willingness to spend on home improvements’.
Leads2trade asked 100 consumers several questions about their plans to spend on home improvements in 2017 and more than half (55%) of them said they are preparing to spend more money improving their home.
The recipients reportedly represented a cross-section of people from across the UK and were surveyed by Leads2trade’s in-house research centre. The data pool was a mix of ages, genders and locations.
According to the survey, 55% of consumers said they were ‘very’ likely to spend on home improvements in 2017.
When asked what their primary way of finding a home improvement company was, 70% said the internet; while 22% said ‘word of mouth’.
When asked to rate the reputation of the glass and glazing industry, 64% of homeowners surveyed took a ‘positive’ view; with 18% rating the industry’s reputation as ‘negative’ and another 18% saying they were ‘unsure’.
Regarding the state of the economy, more than half (52%) of those surveyed said they feel confident about the UK’s economic performance next year. Brexit has had an impact though– with 80% of those surveyed saying they believe Brexit may still affect consumer confidence in the short term.
However, in the long term 46% of those polled said that the UK’s decision to leave the European Union will be a positive in the long-term; with 48% saying that they feel it won’t be.
Andy Royle, managing director of Leads2trade commented: “Our comprehensive report gives the industry a good indicator of what consumers are thinking. We’re talking to them daily, so it makes sense to try and gauge their opinion every quarter.
“The fact that over half of those polled said they are looking to spend more money on home improvements is good news for our members. It was also encouraging to see that despite 2016 being a turbulent year, consumer confidence is stabilising and Brexit is viewed as an opportunity, rather than a hindrance.”
