With Endurance Doors reporting a strong re-opening, the company is hosting an industry marketing webinar which will be held on Friday, 10 July at 11am.
The company has already published a free COVID-19 installation guide, which is aimed at both installers and homeowners, but says that the webinar will go into further detail about current conditions, how to re-ignite sales and how to make the most out of its marketing programme. The webinar will be presented by Scott Foster, group marketing manager at Endurance Doors and Chris Tahmasaby, CEO of ICAAL, its internet and lead generation partner.
Endurance adds that an important part of the webinar will be dedicated to the expanded range of marketing support from Endurance Doors, highlighting several new initiatives including the new branded Door Designer, Trade Hub for marketing resources and the Fingerprint Portal for branded support materials with a Web2Print facility.
The Installer Partner Network will provide the content for the second part of the marketing presentation to talk about homeowner lead generation, installer subsites at endurancedoors.co.uk and Installer Partner Network accreditation.
The webinar will be concluded by ICAAL which will discuss marketing tools and techniques to improve lead generation and conversion remotely. These initiatives will include the Virtual Chat Bot Assistant, a Virtual Appointment lead capture page and a Quoting Engine system.
Scott Foster, group marketing manager for Endurance Doors, commented: “Getting the industry back up and running is everyone’s responsibility and so we’re putting on our Industry Marketing Webinar for all of installer partners and to the wider industry. Along with the successful COVID-19 Installation Guide, we’re providing tools to help generate and manage sales in the coming months and beyond, as we look to provide best practice and, in some cases, new ways of working in the composite door sector.’
For further information on the webinar and Endurance Solid and Secure composite door range please call the sales office on 01652 659259, visit https://endurancedoors.co.uk, or e-mail marketing@endurancedoors.co.uk.
