The Deceuninck team has launched a new carbon calculator, to help fabricators and installers work out their business’ carbon footprint using data they already hold. The team has also provided guidance on how companies can lower their CO2 emissions, and how a more sustainable approach can help them win more business.
Independent research commissioned by Deceuninck and conducted by YouGov has shown that lowering carbon footprint is a factor in purchasing decisions for almost 70% of UK homeowners. Separate research by Deceuninck has revealed that while fabricators and installers want to lower their carbon footprint, many struggled to know where to start and were put off by the complexity involved in the process.
“The Deceuninck Carbon Calculator allows you to input key metrics that you’ll already have to hand, for example your annual energy usage or fuel spend, and work out your headline carbon footprint in an easy-to-understand dashboard,” explained Rob McGlennon, Deceuninck’s managing director. “It also pulls in the data that we have as an upstream supplier to fabricators and installers, so that as we work to lower our carbon footprint, the carbon footprint of our customers also goes down.”
Leaders of Deceuninck have pledged to cut the CO2 emissions from operations (Scopes 1 and 2) by 60% before 2030, from a 2021 baseline. Cutting emissions by 21% last year puts Deceuninck, which last year won the G-Awards’ Sustainability Initiative category, ahead of target.
“You need to be able to measure your carbon footprint because your customers expect you to be doing something to reduce it,” Rob added. “That is a challenge but also a massive new business opportunity for companies who start that process now, because it puts them immediately ahead of their competitors.”
The Deceuninck team’s sustainability guidance includes a toolkit that contains positional statements, branded, printable brochures, plug-and-play website content, social media assets and videos. For more information about Deceuninck, call 01249 816 969 or visit the systems house’s website.
