Bond It has renewed its sponsorship of the Huddersfield Giants Rugby Super League team. The company’s logo is set to appear on both the team’s home and away kits. It is also set to be displayed across various pitch side locations around the John Smith’s Stadium, in West Yorkshire. Bond It is a manufacturer of sealants, adhesives and building chemicals.
The Giants first began to form a relationship with representatives of Bond It in 2011. The sealants business has previously been an associate sponsor of the team, as well as its main sponsor from 2014 until 2021. Bond It’s ongoing support of the Giants remains an important part of the manufacturer’s wider marketing strategy, according to Bond It representatives.
David Moore, Bond It Group’s CEO, said: “Bond It’s sponsorship of the Giants not only reflects our focus on thinking outside of the box when it comes to commercial activities like marketing but also our strong belief in corporate social responsibility. As a business, we feel it is important to give back to the communities close to our sites. Supporting such a high-profile local team as the Giants provides an effective means of doing that. On behalf of everyone at Bond It, I would like to wish the Giants a brilliant 2023 season.”
