Cotswold Architectural Products has marked its 11-year partnership with the marketing agency Purplex by putting pen to paper on a new and enhanced PR contract. Cotswold recently broke away from its parent company, Caldwell. The purpose of its PR strategy is to raise the profile of the world’s leading friction stay manufacturer among fabricators both in the UK and overseas.
Long-serving employee Tim Ferkin – who was recently announced as Cotswold’s new managing director – is responsible for leading Cotswold in this new phase. He said that he believes marketing will play a fundamental role in achieving his ambitious plans for the future.
“I’ve worked with Purplex since 2011, when Cotswold was an independent company,” said Tim. “I’ve always been impressed with their industry knowledge and marketing know how. We continued to work together when Caldwell bought the business in 2013. Now that Cotswold is standing independent again I’m keen to put us back in the spotlight.”
With factories in the UK and India and supplying products to 56 countries around the world, Cotswold is the largest independent friction stay manufacturer in Europe with a global reputation for excellence and innovation. Tim continued: “We’re keen to get the Cotswold brand back out into the industry, pushing it to the forefront of fabricators’ minds to showcase our vast experience, incredible technical knowledge and great customer service. I look forward to working closely with the Purplex team and sharing this message far and wide.”
Andrew Scott, CEO of Purplex, said: “We’ll soon be unveiling the new look Cotswold website and have lots of interesting marketing ideas in the pipeline. It’s an exciting new chapter for Cotswold and we look forward to working with Tim and the team as they look to build their presence in the UK and overseas.”
Originally founded by Andrew Scott in 2004, Purplex has grown to a team of 80 marketers. For more information about Purplex, visit purplexmarketing.com.
