Apeer says it has enhanced its composite door offering with the addition of the Sweet hardware range from Brisant Secure.
The Ballymena based manufacturer, which has recently rolled out an impressive consumer video marketing campaign, has also added Brisant Secure’s high tech Ultion Smart lock to its options list, responding to a marked increase in demand for smart enabled products for the home.
The Sweet hardware range, which is said to offer a unique combination of aesthetic appeal and hard-wearing quality – it has been tested to withstand over 30 times the limit required for the official EN 1906:2012 corrosion standard – will be ideally suited to Apeer’s portfolio of composite doors. This includes the Traditional, Contemporary and Modo range, as well as Apeer’s ultra-modern, smoothed skinned aluminium alternative, Silka.
Linda Tomb, marketing manager at Apeer, commented: “We are constantly evaluating our product offering in order to ensure it is up to date with consumer trends. We know from the research that went into our latest consumer marketing campaign, that homeowners are now putting the same attention to detail into choosing a new front door, as they would for a new kitchen, or home furnishings for instance.
“Style is extremely important, and Sweet delivers exactly the contemporary aesthetic and range of colours – such as Rose Gold – that homeowners are looking for,” continued Linda. “Smart enabled household products are also becoming increasingly popular, and Brisant Secure’s Ultion Smart lock is a leading example of next generation technology for entrance doors that, like Sweet, is a perfect match for our composite offering.
“Combined, the addition of Sweet and the Ultion Smart lock will help to ensure that our trade partners continue to have access to a comprehensive range of options, and that they are properly equipped to win more business as a result.”
Apeer will be offering the full Sweet hardware package from Brisant Secure, including the handle, letterbox, two-part knocker, numerals and letters in Rose Gold, Gold, Chrome, Black and Satin Silver.
The Ultion Smart lock, which is compatible with the Samsung SmartThings app, Apple HomeKit and Amazon Alexa, will be available from Apeer with a lever handle and escutcheon plate option in Rose Gold, Gold, Chrome and Black.
Featuring a range of automated options such as auto unlock, auto lock and auto open, Ultion Smart combines 3-Star security with state-of-the art smart operation.
