Carl F Groupco, a UK distributor of window and door hardware, has launched a new website. Based in Peterborough, with depots in Cumbernauld, Carl F Groupco provides premium window and door fittings to fabricators across the UK. It is hoped that its new, fully responsive, bespoke website will allow for enhanced customer support for well-known hardware brands, such as FUHR, Roto, and Yale.
The new website combines all three of Carl F Groupco’s brands into one, easy-to-access database, making the entire product portfolio available at the simple touch of a button. In addition to the core Carl F Groupco hardware range, access to both Carl F direct (a direct mail and e-commerce tool business) and SmartSecure (leaders in electronic multipoint door locking systems), should mean that finding your perfect hardware solution should be hassle- and stress-free, from enquiry, right through to completion.
Clare White, Carl F Groupco’s marketing manager, said: “It’s been important for us to bring together our three brands, to provide our customers with a dedicated resource for all of their hardware and trade tool requirements. Aligning our brands will allow us to improve communication with our fabricator partners, and concisely display our product offering, simplifying purchase decisions, access to product information and technical support.”
The new site exists to support improved communication and transparency between Carl F Groupco and customers, and to ensure that customer needs are always met, no matter the challenge. Users can get in touch, using the straightforward contact form, for quotes and support, or they can contact the team of experts at Carl F Groupco via email or phone: both options are prominently displayed on the site. It is hoped that the new website helps to nurture the valued relationship between customers and Carl F Groupco.
The bespoke website is also completely mobile responsive, ensuring that customers are always able to view, browse, and buy leading hardware brands from any device. The innovative quote builder enables users to collate all their requirements into one easy basket, making planning purchases simple and straightforward. The next phase in the Carl F Groupco launch will encompass myCFG: a customer portal. It is hoped that myCFG will allow user to manage their account and orders, making ordering with Carl F Groupco easier than ever.
