Following the launch of a new solid and secure composite door range using the Endurance door slab, TruFrame is offering a supporting 76-page brochure that existing customers have reportedly dubbed the new ‘composite door bible’.
Designed by the new in-house marketing team at TruFrame, headed up by marketing manager, Simon Box, the brochure has been designed to show off 43 different composite door designs, including stable and French doors, along with matching side frame options. The marketing team have also developed a separate six page colour swatch, which shows an actual foil swatch of the 16 different finishes available inside and out and a total of 11 different frame colours.
The brochure begins with the solid timber core composite door, highlighting 13 key features which TruFrame believe make it the perfect composite door. Also detailed is TruFrame’s unique four-step hand finishing process to the PVC-U door frames, making for the most exacting of finishes, while a cut through section shows the engineered and proven Endurance door slab with RockFoam technology to the base of the door.
TruFrame also claims that its solid and secure composite door is ‘the most secure in the UK’, given the fact that these doors carry Secured by Design and are offered with the new 3-Star Ultion cylinder as standard, without any additional costs to the customer.
Elsewhere in the brochure, the hardware and glass options are carefully detailed and laid out for ease of ordering, either by fax, or through TruFrame’s online ordering portal which more than 50% of customers now reportedly use regularly.
Patrick Firmager, marketing director of TruFrame, commented: “We sent a small batch of these brochures out to our customers just before Christmas and we’ve received incredible feedback. Orders are now coming in quickly for the new composite doors and we’re now in a position to be able to offer them out to the wider market.”
The new 76 page brochure can be viewed at www.truframe.co.uk/composite-doors or call the sales office on 01664 410140 for a hard copy.
