The Reynaers Aluminium UK team hosted an open day for installers last month, urging them to make sustainability a priority in their offering to homeowners. The event was held in order to educate attendees about product development, installer support packages and anticipated changes to building regulations.
With the implementation of the Future Homes Standard due in 2025, a commitment to sustainability will become a necessity, warned John McComb, Reynaers’ technical director. While environmental, social and corporate governance goals have led to high sustainability standards in the commercial sector, the residential sector has largely seen change driven by regulation, not customer demand, he argued.
He said: “There is an assumption that homeowners’ decisions are not driven by sustainability. That will not last.
“This is not a time to be complacent; this is an opportunity. Make sure you remain at the forefront of your industry and, when the demand is there, you will be able to meet it – and prove your own environmental credentials.
“Product credentials are hugely important for architects – and homeowners – looking for a sustainable choice. Make sure this is available to you.
“Across the industry this is a work in progress but the information should be there. At Reynaers we have that information available to installers and fabricators now, and have been working to make that as easy as possible to access through digital tools.”
Through its sustainability strategy Reynaers Act, the company has pledged to reduce direct carbon emissions by 46% and indirect carbon emissions by 55% before 2030, as well as to source more low-carbon aluminium (read more about this in GGP magazine, here.) Reynaers Aluminium already has nine systems that are certified to Cradle to Cradle standards, accounting for 40% of the business’ turnover. The plan is to certify nine more systems by 2024.
During the open day, the Reynaers team reminded installers of the support that is available from Reynaers through its dedicated customer portal./ The portal includes a new extended package that has free-to-access product images, renders, showroom assets, logos and product brochures.
