Aluminium system manufacturer AluK has made two senior appointments as it looks to increase its levels of customer support.
First of all, Paul Greenaway has been promoted to the role of key accounts manager.
Paul’s role is to work directly with existing customers who want to grow their businesses with AluK and help them make the most of the opportunities available.
He said: “This is all about partnerships – and leveraging the strengths of both AluK and our key customers so that they achieve meaningful growth. I’m helping fabricators identify the areas within their businesses where our support will make the biggest difference – and then making sure that we deliver exactly what they need. That could be anything from helping them generate more leads by bringing on board some of the new AluK products, to accessing more of the free marketing support we offer to target new market sectors.
“I’ll also be focused on developing more efficient ways that we can work with fabricators so that we can provide support more quickly, particularly when it comes to training.”
Paul Greenaway is enjoying his second spell at AluK, having rejoined the business in November 2023 as an area sales manager.
Kevin Bonnar, AluK’s Sales Director added : “Paul is just about the perfect person for this new role. He’s already viewed by many of our fabricators as a partner rather than a sales manager, so he’ll be building on those relationships and acting as a conduit for communication across functions between AluK and customers.”
Elsewhere, AluK is looking to boost its support in the projects sector with the appointment of Shaun Impey as commercial manager for London and the south of England.
Shaun will work with Jordan Kingman, AluK’s head of architectural projects to build and strengthen AluK’s relationships with clients and main contractors, secure new projects and develop new supply chain and framework agreements.
Shaun has valuable experience in the facades sector, having worked with architects, contractors and consultants across the UK and Ireland for more than a decade developing bespoke and customised curtain walling solutions in timber, glass and aluminium.
He commented: “I’m passionate about the façade industry and great architectural design, and can’t wait to start sharing all the benefits of working with AluK with both new and familiar faces in façade specification. I’ll be looking to demonstrate the depth of technical expertise that exists here, the resources behind the business and the ongoing investments in new systems, and of course the hugely impressive AluK London Design Studio. I’m really looking forward to showing specifiers how we can help them technically, enhance performance and ultimately help their projects save time, costs and perform better.
“I’ll obviously be working closely with AluK’s commercial fabricators as well to understand their goals and challenges and make sure we collaborate as effectively and efficiently as we can. I want to identify the best ways that we can support them technically and commercially and ensure that we deliver success for our customers as well as for AluK.”