Roof and conservatory manufacturer Ultraframe has announced the launch of new functionality within its Ultra Installer dashboard. Members of the Ultra Installer scheme can now create beautiful, branded email campaigns and send them to homeowner contacts and prospects at the click of a button, the business says. The email campaigns are available for conservatories, orangeries, extensions and replacement roofs.
Alex Hewitt, Ultraframe’s marketing director, said: “We’re excited to announce the launch of the new email campaign functionality within our Ultra Installer dashboard. As with all of our online marketing solutions, we have tried to make the new email campaigns as easy to use as possible. They can be accessed from within the dashboard that Ultra Installers already use to access and manage their leads, and the system automatically customises the chosen template with company logo and a link to the installer’s website.
“The installer then chooses their contacts and sends at the click of a button – it’s that simple. While we have designed the content thoughtfully, to provide useful information presented alongside stunning imagery, there is also the option to customise the templates if required.”
The email campaigns are a fantastic tool to help Ultra Installers keep current leads warm, the business argues. The campaigns can also be used to contact past customers and tempt them to upgrade. Available to use now within the dashboard, the email campaigns are free of charge and reportedly simple to use.
Other online tools available to Ultraframe customers include a live chat/chatbot, a quoting engine, a virtual appointment system, interactive content blocks and proposal generators. All Ultraframe customers also have the option to use an advanced ICAAL customer relationship management (CRM) system at a subsidised rate. The CRM system allows for the management and categorisation of leads, the allocation of leads to users, as well as the scheduling of call backs, so that leads aren’t missed.
For further information about the benefits of Ultra Installer scheme membership, or Ultraframe’s range of online selling tools, contact the Ultraframe marketing team by calling 01200 443 311. Alternatively, email marketing@ultraframe.co.uk.
